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Home » Markets » Animoca Brands Report Explores Strategic Shift
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Animoca Brands Report Explores Strategic Shift

Crypto Observer StaffBy Crypto Observer StaffJuly 18, 2025No Comments2 Mins Read
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A growing number of public companies are buying altcoins like ether (ETH), Solana’s SOL (SOL), and XRP

as part of a broader treasury strategy modeled after high-profile Bitcoin acquisitions, according to a new report from Animoca Brands Research.

Titled Altcoin Strategic Reserves, the report explains how companies are using financial engineering tools—such as convertible debt and equity issuance—to gain exposure to cryptocurrencies, often aiming to hold more crypto per share over time.

This playbook was popularized by companies like MicroStrategy, which holds over 600,000 bitcoin

and frames BTC as a hedge against inflation and currency debasement.

Now, altcoins are entering the picture. Firms adding assets like BNB, TRX, HYPE, and FET to their balance sheets are positioning themselves as rare points of access for investors who want exposure to these tokens but lack easy on-ramps like spot ETFs.

The stock market has responded. According to Animoca, companies announcing altcoin holdings saw average share price increases of 150% in one day, 185% in a week, and 226% in a month. However, these strategies carry substantial risk. Altcoins are often more volatile, less liquid, and more technologically experimental than Bitcoin, which could amplify losses during downturns.

Still, if tokens are used in staking or other network-based functions, the report suggests this could enhance liquidity, security, and legitimacy across their ecosystems—making altcoin treasuries a potential accelerant for broader crypto adoption.

Read more: Ethereum’s Biggest Wall Street Bull Ups Stock Sale to $6B to Power ETH Treasury

Read the full article here

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